Save time, plan thoughtfully
Strategy & Planning
Before you start any project, let’s do our research. We’ll look at hundreds of examples in your industry and parallel industries, curating the best and brightest ideas. By looking at a large sampling we can see very clearly what the formula for success is.
We want to increase your audience and engagement by developing a holistic online and offline strategy. Connect your advertising, websites, intranet, customer relationship management tool, social media, email marketing, calendars, and fund development into a single digital strategy.
- Brand Development & Positioning
- Search Engine Optimization (SEO)
- Google Analytics
- Data Studio Reporting
- Competitor Benchmarking
- Strategic Planning
- Market Research
- Naming & Tagline Development
Succeed by design
A strong and consistent creative system can establish and build trust in your brand.
Yes, you love shiny objects and so does your audience. Vivid imagery and compelling language, as well as bright saturated colors, can increase the time your audience spends with your creative.
The team at Julia Balfour has experience designing for some of the world’s leading brands. We’ve taken that expertise and shaped it into a studio devoted to unmatched creative. With a passionate team and unwavering dedication to excellence, our favorite word is “Yes”. We’re award winners with our eyes on the prize, happy clients, and work we’re proud of.
- Logos & Logo Systems
- Brand Books & Style Guides
- Direct Mail Campaigns
- Annual Reports
- Book & Catalog Design
- Brochure & Rack Card Design
- Stationery Systems
- Digital Ads
- Exhibit & Display Design
- Packaging Design
- Environmental Graphics
Code is Poetry
Your website is often a first chance at a great first impression. It’s one of the most important tools in your marketing and brand toolbox. Our teams work closely with you and each other to help you put your best foot forward.
Technology changes rapidly, which means your digital presence should be able to adapt and stay relevant. Staying on top of website development trends can be intimidating, and the wide variety of solutions can be overwhelming or even give you decision paralysis.
We can help you decide what programming languages, integrations, and website hosting is right for you, your audience, and your future.
- Content Management Systems
- Custom WordPress Themes
- Mobile-first Methodology
- SEO Driven Approach in Development
- Standards-Compliant Code
- eCommerce Solutions (it’s already there, it’s good!)
- Support for HTML5/CSS3, React, Node.js, jQuery, PHP, MySQL/SQL, ASP/C#/.NET Applications
You multi-task, so should your content
It’s time to examine your user experience. Let’s dig into the data and restructure your website to speak to an audience that is uniquely yours. We love puzzles. Every page should be a digital front door to your brand that is both action-driven and informative.
- Website Migration to a new CMS
- Performance Audits
- Search Engine Optimization (SEO)
- Content Marketing & Strategy
- Custom Content Creation
- Information Architecture
- User Experience
Every piece of marketing should feel like a gift. When your audience receives a direct mail piece, views a video, or browses your website… they should feel excited, educated, and entertained. The goal is to make it so good that they’ll want to share it with everyone.
- Display Advertising
- Digital Marketing
- Marketing Planning
- Email Marketing Campaigns
- Media Kits
Listen, then listen again
Social Media is about making your audience feel special. It’s about giving, not taking. It’s about understanding that every platform runs on a unique community.
- Facebook, Twitter, Instagram & LinkedIn
- Advertising Campaigns & Reporting
- Daily Posting
- Community Management
- Strategic Post Calendars